The nonprofit Federal Alliance for Safe Homes (FLASH) was formed as a voluntary public awareness coalition in 1998 to promote safer, better-built homes in post-Hurricane Andrew Florida. With the help of its founding partners, including leading corporations, federal and state agencies and other nonprofits, FLASH helped generate widespread demand for stronger, safer, and more disaster-resistant homes that could withstand floods, hurricanes, wildfires, and more.
In 2001, FLASH incorporated as a nonprofit, 501(c)3 organization after early successes revealed potential for sustained, beneficial impact. Today, FLASH is the nation’s leading consumer advocate for disaster safety, and resilience. FLASH delivers award-winning programs, unique private-public partnerships, and unprecedented public policy innovation.
FLASH is committed to strengthening homes, safeguarding families, and protecting economic well-being by promoting disaster preparedness and mitigation. The list of respected FLASH partners includes more than 120 public, private and nonprofit organizations such as BASF, FEMA, Florida Division of Emergency Management, International Code Council, Kohler Generators, NOAA/National Weather Service, Portland Cement Association, Simpson Strong-Tie Co., State Farm Insurance Companies, Texas Tech Wind Science & Engineering, The Home Depot, University of Florida, and USAA.
In 2008, FLASH & Disney opened an unprecedented “edu-tainment” experience entitled, StormStruck: A Tale of Two Homes® located at the INNOVENTIONS Attraction at Epcot® at the Walt Disney World® Resort in Lake Buena Vista, FL. StormStruck is a one-of-a-kind combination of interactivity and education that delivers lifesaving messages about weather safety from flood, hail, hurricanes, lightning, and tornadoes and represents the signature awareness initiative at FLASH.
FLASH is a trusted resource for many state and national news organizations. CNN, MSNBC, Fox News, ABC’s Good Morning America, The Weather Channel, Wall Street Journal, The New York Times, Washington Post, Miami Herald, and The Associated Press have all featured FLASH programs.